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Channel [V]: Kellogg's Nutri-Grain - "Unstoppability"

Nutri Grain's 2015 campaign is all about 'unstoppability'. Fronted by Mitch Tomlinson (and featuring Derek Rabelo), we take a look at what Mitch thinks it takes to live an 'unstoppable' life. Originally the brief was to have Mitch interview Derek and punters on ground through vox pops, but we felt this solution was best for both the Channel [V] and Nutri Grain brand. It was was shot on location at the Australian Open Of Surfing and follows Real people at the live event.